Search Engine Optimization
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TF-IDF
Quick Definition
Statistical measure of word importance relative to document collection
Full Definition
Term Frequency-Inverse Document Frequency, a measure of word importance to a document.
Examples
content analysis, keyword optimization, topical relevance
Related Terms
keyword-research
content-optimization
More Search Engine Optimization Terms
Google Business Profile
Free tool managing business presence on Google
Technical SEO
Optimizing website infrastructure for search engines
Robots.txt
Text file instructing crawlers which pages to crawl
Content Strategy
Plan for creating content aligned with SEO and business goals
NAP Consistency
Ensuring consistent business info across all listings
Title Tag
HTML element specifying page title for search and browsers