Search Engine Optimization
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Content Strategy
Quick Definition
Plan for creating content aligned with SEO and business goals
Full Definition
A plan for creating, publishing, and managing content to achieve business goals.
Examples
editorial calendar, topic clusters, content audit
Related Terms
content-marketing
keyword-research
More Search Engine Optimization Terms
Mobile-First Indexing
Google indexing primarily using mobile version of content
Bounce Rate
Percentage of visitors leaving after viewing one page
Google Business Profile
Free tool managing business presence on Google
Content Marketing
Creating valuable content to attract target audiences
Local SEO
Optimizing for location-based searches and local visibility
E-E-A-T
Framework evaluating content quality through E-E-A-T